Category: Uncategorized

Safe and Trusted Canada ( The Site) provides the option for The Professional Subscription for $599.00 plus GST for a yearly subscription. 

Monthly subscriptions paid yearly are 51.91 plus GST.  Monthly subscriptions must be cancelled with 60 days’ notice.  The daily investment if paid yearly not including tax is $1.64. See the SATApplication

There is a discount offer for businesses in provinces under 1.5 million people. If your business is situated in a province with less than 1.5 million people then the Professional Subscription has a $100 discount. Your professional subscription is reduced to $499.00 plus GST for a yearly subscription. Monthly subscriptions are $43.58 plus GST. The daily investment if paid yearly not including tax is $1.36.

There is a further discount if the Business has current accreditation with the Better Business Bureau or has to belong to an affiliation in order to conduct business.  Examples include Medical Professionals, Legal Professionals as some of the many examples.  The discount for the Professional Subscription is $100 annually. Your professional subscription is reduced to $499.00 plus GST for a yearly subscription. Monthly subscriptions are $43.58 plus GST. The daily investment if paid yearly not including tax is $1.36.

Please note that a business can combine both Provincial and Accreditation discounts. This means that the Professional Subscription would be reduced to $399 per year plus GST or 35.25 per month plus GST.  The daily investment if paid yearly not including tax is 1.09.

All account holders have the ability to bypass their competition on this website by linking their Safe and Trusted Profile directly to their business website.  This means that the user does not have to search you out as a business on the Safe and Trusted site which could also mean that your customers won’t see your competition.   This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website and more importantly the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

Payments can be made by credit card, cheque or electronic transfer or  Authorized Debit. There are no refunds for paid accounts as The Site gives the Basic Account at no charge for evaluation purposes of our Site Content Management System.

This account type provides the account holder with access to place up to 60 subcategories into their profile.  The account holder has the ability to place that profile in up to 20 trade areas adjacent to the business location.  In addition, the business can add up to 10 PDF documents, 20 images and embed up to 10 YouTube videos in their business profile. 

Every View is measured for the Business Owner. The measured views are secured in the content management pages for the business and are not displayed for public view. See More 

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.    Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

The business is in the first tier of the database.  Display of the business occurs above Information Only Profiles, Basic Subscriptions, Plus Subscriptions and Standard Subscriptions,  Advanced Subscriptions and any others who may have signed up for the Professional Subscription after your business in your region or categories.  Your listed business credentials also impact the order of display.  The Professional Subscription is listed in the database according to our Business Order of Display

Every business has business credentials.  Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.

Link to all your national affiliations like BBB and Chamber of Commerce.  You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  Just go to the content management area in the Basic area and under affiliations list each of them.  Place the name of the affiliation then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a paid subscription all the affiliations automatically shorten.  This also works for your website as well in linking back to certain parts of your website.   Some businesses have changed links on their website or no longer have relevant affiliations.  As a result, all linking must be done by administration staff with Safe and Trusted Canada for security reasons. 

One of the benefits of our platform is that the business can place their contact information, links to their social media, their business credentials and links to all their review sites.  They can highlight what makes them different, promotions, now hiring and even specific links to their website.  They manage their own reviews and can send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  All reviews are monitored and posted by the business owner.  The advantage here is that as a business owner you are always on top of your business.  You are able to ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You are able to ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business. 

Are you Hiring Staff?  The content management system to place information into your business profile that you are hiring staff.  The information will be there for every view in all your business categories and trade areas posted for your subscription type. 

The potential new staff will instantly view everything about your company and as a business owner, you will have the benefit of dealing directly with the potential new hire. 

The best part is that the new potential hire will already know based on your overall profile why they want to work for your company. 

You can place content and direction on how to apply for the job opening and in our system, you can even place a link directly to your website or another job hiring website that can give them more information. 

Does your business use discounts or promotions?  Your account management gives the business owner the ability to have short or long term discounts for customers. 

Place the content in the appropriate area and drive more possible customers to your business.  There are a full range of options and all you have to remember is to remove the promotion or discount if it is no longer in place. 

You also have the option to link your discount to your website or other promotions website.  Remember all links become shortened automatically. 

Do you want a professional video with more than just a link that you own forever without advertising?  This option might be for your business.   A 60-second video for a professional subscription is $549.00 plus taxes.   This video provides key graphics related to your business including your logo, website, and contact information.  You need to provide your logo, script and we ask you to remember to abide by advertising standards in your script.  We don’t redo the video.  The video will be done by our on-camera narrators. We send you an MP4 of the video so you own it forever. 

Safe and Trusted Canada is looking for businesses that have an advertised name that is registered, as well as meeting licensing requirements for the physical trade area of the business.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials if you are contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.   We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

The business agrees that Safe and Trusted Canada can use data from your business website to enhance your profile for your listing with your permission. Our staff develop a profile based on your website and other internet content.  Safe and Trusted Canada will assign your selected company representative or representatives with account privileges to control and manage your listing.  All we need is an email from the owner of the company to set this up for you at no charge.  

We will now also send only to the business owner a reputation management report at no charge so that you have a better idea of all the mentions, review sites, and social media mentions about your business. This is at no charge for the Professional Subscription.  This will give you an independent review and you may wish to purchase a yearly option at 39.00 per month plus GST   See More 

A strong social media presence will help you gain exposure and increase your web traffic. With Social Marketing you will have all the tools you need to grow your social following and turn online leads into customers. 

Unlimited posts that you control as the business owner at only $29.00 plus applicable taxes.  Our pricing is in Canadian Dollars and the software is provided by a Canadian supplier.  Please note that there is no setup fee and no long-term commitment. Just give us  60 days notice of cancellation of accounts paid monthly. See More. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video below. 

See our Video Tutorials.

As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews and handle issues in private.  The business owner must ensure that they do not post reviews from anyone connected with their company. See Alerts. 

In order to ensure full transparency to consumers, we are adding extra truth and transparency options.  Safe and Trusted Canada is concerned with businesses that may wish to add their profile to our Site.  Some marketing companies are asking for subscriptions that have F-Ratings with Better Business Bureau, and have reviews on Google that appear to be initiated by the business owner.  Some do not have any credentials listed in their profile.  As a result, both businesses and consumers need extra information.  Please note this applies only to those businesses that apply for account status.   Other businesses that are information only profiles only will have no information alert generated. 

 Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

How are reviews Processed?   

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

 

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

Safe and Trusted Canada ( The Site) provides the option for The Advanced Subscription for $399.00 plus GST for a yearly subscription. 

Monthly subscriptions paid yearly are 35.25 plus GST.  Monthly subscriptions must be cancelled with 60 days’ notice. The daily investment if paid yearly not including tax is $1.09. See the SATApplication 

There is a discount offer for businesses in provinces under 1.5 million people.  If your business is situated in a province with less than 1.5 million people then the Advanced Subscription has a $50.00 discount. Your Advanced subscription is reduced to $349.00 plus GST for a yearly subscription. Monthly subscriptions are $31.08 plus GST. The daily investment if paid yearly not including tax is $0.95.

There is a further discount if the Business has current accreditation with the Better Business Bureau or has to belong to an affiliation in order to conduct business.  Examples include Medical Professionals, Legal Professionals as some of the many examples.  The discount for the Advanced Subscription is $50 annually. Your Advanced subscription is reduced to $349.00 plus GST for a yearly subscription. Monthly subscriptions are $31.08 plus GST. The daily investment if paid yearly not including tax is $0.95.

Please note that a business can combine both Provincial and Accreditation discounts. This means that the Advanced Subscription would be reduced to $299.00 per year plus GST or 26.91  per month plus GST.  The daily investment if paid yearly not including tax is $0.81.

All account holders have the ability to bypass their competition on this website by linking their Safe and Trusted Profile directly to their business website.  This means that the user does not have to search you out as a business on the Safe and Trusted site which could also mean that your customers won’t see your competition.   This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website and more importantly the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

Payments can be made by credit card, cheque or electronic transfer or  Authorized Debit. There are no refunds for paid accounts as The Site gives the Basic Account at no charge for evaluation purposes of our Site Content Management System.

This account type provides the account holder with access to place up to 40 subcategories into their profile.  The account holder has the ability to place that profile in up to 10 trade areas adjacent to the business location.  In addition, the business can add up to 5 PDF documents, 10 images and embed up to 5 YouTube videos in their business profile.  

Every View is measured for the Business Owner.  Companies with accounts have access to their measured views.  The measured views are secured in the content management pages for the business and are not displayed for public view. See More   

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.  Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

The business is in the second tier of the database.  Display of the business occurs above Information Only Profiles, Basic Subscriptions, Plus Subscriptions and Standard Subscriptions and after any others who may have signed up for the Advanced Subscription before your business in your region or categories.  Your listed business credentials also impact the order of display. The Advanced Subscription is listed in the database according to our Business Order of Display. 

Every business has business credentials.  Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.

Link to all your national affiliations like BBB and Chamber of Commerce.  You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  Just go to the content management area in the Basic area and under affiliations list each of them.  Place the name of the affiliation then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a paid subscription all the affiliations automatically shorten.  This also works for your website as well in linking back to certain parts of your website. Some businesses have changed links on their website or no longer have relevant affiliations.  As a result, all linking must be done by administration staff with Safe and Trusted Canada for security reasons. 

One of the benefits of our platform is that the business can place their contact information, links to their social media, their business credentials and links to all their review sites.  They can highlight what makes them different, promotions, now hiring and even specific links to their website.  They manage their own reviews and can send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  All reviews are monitored and posted by the business owner.  The advantage here is that as a business owner you are always on top of your business.  You are able to ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You are able to ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business.

Are you Hiring Staff?  The content management system to place information into your business profile that you are hiring staff.  The information will be there for every view in all your business categories and trade areas posted for your subscription type. 

The potential new staff will instantly view everything about your company and as a business owner, you will have the benefit of dealing directly with the potential new hire. 

The best part is that the new potential hire will already know based on your overall profile why they want to work for your company. 

You can place content and direction on how to apply for the job opening and in our system, you can even place a link directly to your website or another job hiring website that can give them more information. 

Does your business use discounts or promotions?  Your account management gives the business owner the ability to have short or long term discounts for customers. 

Place the content in the appropriate area and drive more possible customers to your business.  There are a full range of options and all you have to remember is to remove the promotion or discount if it is no longer in place. 

You also have the option to link your discount to your website or other promotions website.  Remember all links become shortened automatically.

Do you want a professional video with more than just a link that you own forever without advertising?  This option might be for your business.   A 60-second video for an advanced subscription is $549.00 plus taxes.   This video provides key graphics related to your business including your logo, website, and contact information.  You need to provide your logo, script and we ask you to remember to abide by advertising standards in your script.  We don’t redo the video.  The video will be done by our on-camera narrators. We send you an MP4 of the video so you own it forever. 

Your video made for your business will be done by our skilled on-camera narrators.   Custom graphic videos are more involved and your investment will be according to the project presented.  See some examples of graphic videos we have done.   See more.

Safe and Trusted Canada is looking for businesses that have an advertised name that is registered, as well as meeting licensing requirements for the physical trade area of the business.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials if you are contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.   We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

The business agrees that Safe and Trusted Canada can use data from your business website with your permission to enhance your profile for your listing.  Our staff develop a profile based on your website and other internet content.  Safe and Trusted Canada will assign your selected company representative or representatives with account privileges to control and manage your listing.  All we need is an email from the owner of the company to set this up for you at no charge.  

We will now also send only to the business owner a reputation management report at no charge so that you have a better idea of all the mentions, review sites, and social media mentions about your business. This is at no charge for the Advanced  Subscription.  This will give you an independent review and you may wish to purchase a yearly option at just $39.00 per month. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters.

A strong social media presence will help you gain exposure and increase your web traffic. With Social Marketing you will have all the tools you need to grow your social following and turn online leads into customers. 

Unlimited posts that you control as the business owner at only $29.00 plus applicable taxes.  Our pricing is in Canadian Dollars and the software is provided by a Canadian supplier.  Please note that there is no setup fee and no long-term commitment. Just give us  60 days notice of cancellation of accounts paid monthly. See More. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video below

See our Video Tutorials. 

As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews and handle issues in private.  The business owner must ensure that they do not post reviews from anyone connected with their company. See Alerts. 

In order to ensure full transparency to consumers, we are adding extra truth and transparency options.  Safe and Trusted Canada is concerned with businesses that may wish to add their profile to our Site.  Some marketing companies are asking for subscriptions that have F-Ratings with Better Business Bureau, and have reviews on Google that appear to be initiated by the business owner.  Some do not have any credentials listed in their profile.  As a result, both businesses and consumers need extra information.  Please note this applies only to those businesses that apply for account status.   Other businesses that are information only profiles only will have no information alert generated

Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

How are reviews Processed? 

 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

Safe and Trusted Canada ( The Site) provides the option for The Standard Subscription for $199.00 plus GST for a yearly subscription. 

Monthly subscriptions paid yearly are 18.58 plus GST.  Monthly subscriptions must be cancelled with 60 days’ notice. The daily investment if paid yearly not including tax is $0.54.  See the SATApplication

There is a discount offer for businesses in provinces under 1.5 million people.  If your business is situated in a province with less than 1.5 million people then the Standard Subscription has a $25.00 discount. Your Standard subscription is reduced to $174.00 plus GST for a yearly subscription. Monthly subscriptions are $16.50 plus GST. The daily investment if paid yearly not including tax is $0.47 plus GST. 

There is a further discount if the Business has current accreditation with the Better Business Bureau or has to belong to an affiliation in order to conduct business.  Examples include Medical Professionals, Legal Professionals as some of the many examples.  The discount for the Standard Subscription is $25 annually. Your Standard subscription is reduced to $174.00  plus GST for a yearly subscription. Monthly subscriptions are $16.50  plus GST. The daily investment if paid yearly not including tax is $0.47

Please note that a business can combine both Provincial and Accreditation discounts. This means that the Standard  Subscription would be reduced to $149.00 per year plus GST or 14.41  per month plus GST.  The daily investment if paid yearly not including tax is $0.40.

All account holders have the ability to bypass their competition on this website by linking their Safe and Trusted Profile directly to their business website.  This means that the user does not have to search you out as a business on the Safe and Trusted site which could also mean that your customers won’t see your competition.   This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website and more importantly the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

Payments can be made by credit card, cheque, electronic transfer or Authorized Debit. There are no refunds for paid accounts as The Site gives the Basic Account at no charge for evaluation purposes of our Site Content Management System.

This account type provides the account holder with access to place up to 30 subcategories into their profile.  The account holder has the ability to place that profile in up to 5 trade areas adjacent to the business location.  In addition, the business can add up to 1 PDF documents, 5 images and embed up to 1 YouTube videos in their business profile

Every View is measured for the Business Owner. Companies with accounts have access to their measured views.  The measured views are secured in the content management pages for the business and are not displayed for public view. See More.   

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.  Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

The business is in the third tier of the database.  Display of the business occurs above Information Only Profiles, Basic Subscriptions, Plus Subscriptions and any others who may have signed up for the Standard Subscription after your business in your region or categories.  Your listed business credentials also impact the order of display. The  Standard Subscription is listed in the database according to our Business Order of Display. 

Every business has business credentials.  Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.

Link to all your national affiliations like BBB and Chamber of Commerce.  You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  Just go to the content management area in the Basic area and under affiliations list each of them.  Place the name of the affiliation then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a paid subscription all the affiliations automatically shorten.  This also works for your website as well in linking back to certain parts of your website. Some businesses have changed links on their website or no longer have relevant affiliations.  As a result, all linking must be done by administration staff with Safe and Trusted Canada for security reasons. 

One of the benefits of our platform is that the business can place their contact information, links to their social media, their business credentials and links to all their review sites.  They can highlight what makes them different, promotions, now hiring and even specific links to their website.  They manage their own reviews and can send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  All reviews are monitored and posted by the business owner.  The advantage here is that as a business owner you are always on top of your business.  You are able to ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You are able to ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business.

Are you Hiring Staff?  The content management system to place information into your business profile that you are hiring staff.  The information will be there for every view in all your business categories and trade areas posted for your subscription type. 

The potential new staff will instantly view everything about your company and as a business owner, you will have the benefit of dealing directly with the potential new hire. 

The best part is that the new potential hire will already know based on your overall profile why they want to work for your company. 

You can place content and direction on how to apply for the job opening and in our system, you can even place a link directly to your website or another job hiring website that can give them more information.

Does your business use discounts or promotions?  Your account management gives the business owner the ability to have short or long term discounts for customers. 

Place the content in the appropriate area and drive more possible customers to your business.  There are a full range of options and all you have to remember is to remove the promotion or discount if it is no longer in place. 

You also have the option to link your discount to your website or other promotions website.  Remember all links become shortened automatically.

Do you want a professional video with more than just a link that you own forever without advertising?  This option might be for your business.   A 60-second video for a standard subscription is $449.00 plus taxes.   This video provides key graphics related to your business including your logo, website, and contact information.  You need to provide your logo, script and we ask you to remember to abide by advertising standards in your script.  We don’t redo the video.  The video will be done by our on-camera narrators. We send you an MP4 of the video so you own it forever. 

 The video made for your business will be done by our skilled on-camera narrators.   Custom graphic videos are more involved and your investment will be according to the project presented.  See some examples of graphic videos we have done.   See more.

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.    Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

Safe and Trusted Canada is looking for businesses that have an advertised name that is registered, as well as meeting licensing requirements for the physical trade area of the business.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials if you are contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.   We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

The business agrees that Safe and Trusted Canada can use data from your business website with your permission to enhance your profile for your listing.  Our staff develop a profile based on your website and other internet content.  Safe and Trusted Canada will assign your selected company representative or representatives with account privileges to control and manage your listing.  All we need is an email from the owner of the company to set this up for you at no charge.  

We will now also send only to the business owner a reputation management report at no charge so that you have a better idea of all the mentions, review sites, and social media mentions about your business. This is at no charge for the Advanced  Subscription.  This will give you an independent review and you may wish to purchase a yearly option at just $39.00 per month. 

A strong social media presence will help you gain exposure and increase your web traffic. With Social Marketing you will have all the tools you need to grow your social following and turn online leads into customers. 

Unlimited posts that you control as the business owner at only $29.00 plus applicable taxes.  Our pricing is in Canadian Dollars and the software is provided by a Canadian supplier.  Please note that there is no setup fee and no long-term commitment. Just give us  60 days notice of cancellation of accounts paid monthly. See More. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video below. 

See our Video Tutorials.

As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews and handle issues in private.  The business owner must ensure that they do not post reviews from anyone connected with their company. See Alerts.

In order to ensure full transparency to consumers, we are adding extra truth and transparency options.  Safe and Trusted Canada is concerned with businesses that may wish to add their profile to our Site.  Some marketing companies are asking for subscriptions that have F-Ratings with Better Business Bureau, and have reviews on Google that appear to be initiated by the business owner.  Some do not have any credentials listed in their profile.  As a result, both businesses and consumers need extra information. Please note this applies only to those businesses that apply for account status.   Other businesses that are information only profiles only will have no information alert generated

 Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

How are reviews Processed?   

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

 

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

Safe and Trusted Canada ( The Site) provides the option for The Plus Subscription for $99.00 plus GST for a yearly subscription. 

Monthly subscriptions are 10.25 plus GST.  Monthly subscriptions can be cancelled with 60 days’ notice. The daily investment if paid yearly not including tax is $0.27.  See the SATApplication

If your business has a current accreditation with Better Business Bureau or needs to have a professional affiliation in order to operate as a business then the Plus Subscription has a rebate of $99.00 rebate for as long as accreditation or professional affiliation is current.  Your Plus subscription is reduced to a free subscription. 

All account holders have the ability to bypass their competition on this website by linking their Safe and Trusted Profile directly to their business website.  This means that the user does not have to search you out as a business on the Safe and Trusted site which could also mean that your customers won’t see your competition.   This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website and more importantly the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

Payments can be made by credit card, cheque or monthly PAD from your chequing account. There are no refunds for paid accounts as The Site gives the Basic Account at no charge for evaluation purposes of our Site Content Management System.

This account type provides the account holder with access to place up to 20 subcategories into their profile.  The account holder has the ability to place that profile in up to 1 trade area adjacent to the business location.   

Every View is measured for the Business Owner. The measured views are secured in the content management pages for the business and are not displayed for public view. See More 

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.    Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

The business is in the fourth tier of the database.  Display of the business occurs above Information Only Profiles, Basic Subscriptions, and any others that may have signed up for a Plus Subscription after your business in your region or categories.  Your listed business credentials also impact the order of display. The  Plus Subscription is listed in the database according to our Business Order of Display. 

Every business has business credentials.  Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.  

Link to all your national affiliations like BBB and Chamber of Commerce.  You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  Just go to the content management area in the Basic area and under affiliations list each of them.  Place the name of the affiliation then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a paid subscription all the affiliations automatically shorten.  This also works for your website as well in linking back to certain parts of your website.  Some businesses have changed links on their website or no longer have relevant affiliations.  As a result, all linking must be done by administration staff with Safe and Trusted Canada for security reasons. 

One of the benefits of our platform is that the business can place their contact information, links to their social media, their business credentials and links to all their review sites.  They can highlight what makes them different, promotions, now hiring and even specific links to their website.  They manage their own reviews and can send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  All reviews are monitored and posted by the business owner.  The advantage here is that as a business owner you are always on top of your business.  You are able to ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You are able to ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business.

Are you Hiring Staff?  The content management system to place information into your business profile that you are hiring staff.  The information will be there for every view in all your business categories and trade areas posted for your subscription type. 

The potential new staff will instantly view everything about your company and as a business owner, you will have the benefit of dealing directly with the potential new hire. 

The best part is that the new potential hire will already know based on your overall profile why they want to work for your company. 

You can place content and direction on how to apply for the job opening and in our system, you can even place a link directly to your website or another job hiring website that can give them more information. 

Does your business use discounts or promotions?  Your account management gives the business owner the ability to have short or long term discounts for customers. 

Place the content in the appropriate area and drive more possible customers to your business.  There are a full range of options and all you have to remember is to remove the promotion or discount if it is no longer in place. 

You also have the option to link your discount to your website or other promotions website.  Remember all links become shortened automatically.

Do you want a professional video with more than just a link that you own forever without advertising?  This option might be for your business.   A 60-second video for a plus subscription is $549.00 plus taxes.   This video provides key graphics related to your business including your logo, website, and contact information.  You need to provide your logo, script and we ask you to remember to abide by advertising standards in your script.  We don’t redo the video.  The video will be done by our on-camera narrators. We send you an MP4 of the video so you own it forever.   

The video made for your business will be done by our skilled on-camera narrators.   Custom graphic videos are more involved and your investment will be according to the project presented.  See some examples of graphic videos we have done.   See more.

Safe and Trusted Canada is looking for businesses that have an advertised name that is registered, as well as meeting licensing requirements for the physical trade area of the business.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials if you are contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.   We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

The business agrees that Safe and Trusted Canada can use data from your business website with your permission to enhance your profile for your listing.  Our staff develop a profile based on your website and other internet content.  Safe and Trusted Canada will assign your selected company representative or representatives with account privileges to control and manage your listing.  All we need is an email from the owner of the company to set this up for you at no charge.  

We will now also send the business owner a reputation management report at no charge so that you have a better idea of all the mentions, review sites, and social media mentions about your business.  We only deal with the business owner for issuing reputation reports.   This will give you an independent review and you may wish to purchase a yearly option at just $39.00 per month.   See More 

A strong social media presence will help you gain exposure and increase your web traffic. With Social Marketing you will have all the tools you need to grow your social following and turn online leads into customers.

Unlimited posts that you control as the business owner at only $29.00 plus applicable taxes.  Our pricing is in Canadian Dollars and the software is provided by a Canadian supplier.  Please note that there is no setup fee and no long-term commitment. Just give us  60 days notice of cancellation of accounts paid monthly. See More. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video below.  See your content management system for your business in the video below. 

See our Video Tutorials.

As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews and handle issues in private.  The business owner must ensure that they do not post reviews from anyone connected with their company.  See Alerts. 

In order to ensure full transparency to consumers, we are adding extra truth and transparency options.  Safe and Trusted Canada is concerned with businesses that may wish to add their profile to our Site.  Some marketing companies are asking for subscriptions that have F-Ratings with Better Business Bureau, and have reviews on Google that appear to be initiated by the business owner.  Some do not have any credentials listed in their profile.  As a result, both businesses and consumers need extra information.  Please note this applies only to those businesses that apply for account status.   Other businesses that are information only profiles only will have no information alert generated

Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

How are reviews Processed?   

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The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

Safe and Trusted Canada ( The Site) provides the option for The Basic Subscription at no cost.

This account type provides the account holder with access to place up to 5 subcategories into their Profile and places that profile in up to 1 trade area adjacent to the business location. See the SATApplication

This subscription is the next step up from an  Information Only Profile.  This account access is free and allows the business owner an overview of what we offer. As a business owner, you will be able to place all your business credentials into your content management area, as well as what makes you different and much more. 

All account holders have the ability to bypass their competition on this website by linking their Safe and Trusted Profile directly to their business website.  This means that the user does not have to search you out as a business on the Safe and Trusted site which could also mean that your customers won’t see your competition.   This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website and more importantly the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

Payments can be made by credit card, cheque or electronic transfer or  Authorized Debit. There are no refunds for paid accounts as The Site gives the Basic Account at no charge for evaluation purposes of our Site Content Management System.

This account type provides the account holder with access to place up to 5 subcategories into their profile.  The account holder has the ability to place that profile in up to 1 trade area adjacent to the business location.   

Every View is measured for the Business Owner. The measured views are secured in the content management pages for the business and are not displayed for public view. See More 

All our account types are for legitimate businesses.  Your business needs to be registered and licensed and cannot have known issues readily apparent to consumers.    Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

The business is in the fourth tier of the database.  Display of the business occurs above Information Only Profiles and any others who may have signed up for the Basic Subscription after your business in your region or categories.  Your listed business credentials also impact the order of display.  The Professional Subscription is listed in the database according to our Business Order of Display

;

Every business has business credentials.  Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.

Link to all your national affiliations like BBB and Chamber of Commerce.  You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  Just go to the content management area in the Basic area and under affiliations list each of them.  Place the name of the affiliation then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a paid subscription all the affiliations automatically shorten.  This also works for your website as well in linking back to certain parts of your website.   Some businesses have changed links on their website or no longer have relevant affiliations.  As a result, all linking must be done by administration staff with Safe and Trusted Canada for security reasons. 

One of the benefits of our platform is that the business can place their contact information, links to their social media, their business credentials and links to all their review sites.  They can highlight what makes them different, promotions, now hiring and even specific links to their website.  They manage their own reviews and can send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  All reviews are monitored and posted by the business owner.  The advantage here is that as a business owner you are always on top of your business.  You are able to ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You are able to ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business.

Are you Hiring Staff?  The content management system to place information into your business profile that you are hiring staff.  The information will be there for every view in all your business categories and trade areas posted for your subscription type. 

The potential new staff will instantly view everything about your company and as a business owner, you will have the benefit of dealing directly with the potential new hire. 

The best part is that the new potential hire will already know based on your overall profile why they want to work for your company. 

You can place content and direction on how to apply for the job opening and in our system, you can even place a link directly to your website or another job hiring website that can give them more information. 

Does your business use discounts or promotions?  Your account management gives the business owner the ability to have short or long term discounts for customers. 

Place the content in the appropriate area and drive more possible customers to your business.  There are a full range of options and all you have to remember is to remove the promotion or discount if it is no longer in place. 

You also have the option to link your discount to your website or other promotions website.  Remember all links become shortened automatically. 

Do you want a professional video with more than just a link that you own forever without advertising?  This option might be for your business.   A 60-second video for a professional subscription is $549.00 plus taxes.   This video provides key graphics related to your business including your logo, website, and contact information.  You need to provide your logo, script and we ask you to remember to abide by advertising standards in your script.  We don’t redo the video.  The video will be done by our on-camera narrators. We send you an MP4 of the video so you own it forever. 

Safe and Trusted Canada is looking for businesses that have an advertised name that is registered, as well as meeting licensing requirements for the physical trade area of the business.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials if you are contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.   We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

The business agrees that Safe and Trusted Canada can use data from your business website to enhance your profile for your listing with your permission. Our staff develop a profile based on your website and other internet content.  Safe and Trusted Canada will assign your selected company representative or representatives with account privileges to control and manage your listing.  All we need is an email from the owner of the company to set this up for you at no charge.  

We will now also send only to the business owner a reputation management report at no charge so that you have a better idea of all the mentions, review sites, and social media mentions about your business. This is at no charge for the Professional Subscription.  This will give you an independent review and you may wish to purchase a yearly option at 39.00 per month plus GST   See More 

A strong social media presence will help you gain exposure and increase your web traffic. With Social Marketing you will have all the tools you need to grow your social following and turn online leads into customers. 

Unlimited posts that you control as the business owner at only $29.00 plus applicable taxes.  Our pricing is in Canadian Dollars and the software is provided by a Canadian supplier.  Please note that there is no setup fee and no long-term commitment. Just give us  60 days notice of cancellation of accounts paid monthly. See More. 

The business owner agrees that they will receive emails from Safe and Trusted Canada regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video below. 

See our Video Tutorials.

As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews and handle issues in private.  The business owner must ensure that they do not post reviews from anyone connected with their company. See Alerts. 

In order to ensure full transparency to consumers, we are adding extra truth and transparency options.  Safe and Trusted Canada is concerned with businesses that may wish to add their profile to our Site.  Some marketing companies are asking for subscriptions that have F-Ratings with Better Business Bureau, and have reviews on Google that appear to be initiated by the business owner.  Some do not have any credentials listed in their profile.  As a result, both businesses and consumers need extra information. Please note this applies only to those businesses that apply for account status.   Other businesses that are information only profiles only will have no information alert generated

 Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

How are reviews Processed?   

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The company may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time. 

Safe and Trusted Canada has current accreditation with the Better Business Bureau.  See our accreditation link. 

Safe and Trusted Canada are current affinity partners with Better Business Bureau.   Consumers receive greater information about a business through BBB. See the video. 

Businesses receive advice from the Better Business Bureau in terms of how they can better market their business.  See the video. 

Businesses that are accredited with the Better Business Bureau receive the Plus Account valued at $99.00 per year at no charge.  See the video. 

Safe and Trusted Canada provides extra marketing options that may be valuable to businesses.  One is our reputation management.  See the video. 

Safe and Trusted Canada provides Linking Sync Pro.  See video. 

Safe and Trusted Canada provides Social Media Options. See video. 

 

 

The order of display affects how the consumer will view businesses on this website. 

The order of display is not a factor if the company uses the Safe and Trusted logo on their business website.  Using the logo and code provided gives a direct link from the company to the profile on Safe and Trusted and bypasses our order of display.
The order of display is not a factor where a consumer uses the Credentials Search function of the website, as consumers may be looking for credentials that will impact the order of display.  As an example, if they are looking for businesses that have been in business for ten years or more, that will significantly affect the view.

All subscriptions are at different levels.  The start date of the subscription and the credentials of the business determine placement.  

What are the credentials score for your business?

The change ensures that the consumer is always looking at the business with the most extended history with the most business credentials at any subscription level.   If the company moves from a Professional Subscription to a Basic Subscription, the company loses not only their subscription level; they also do not retain the date of their initial signup.  The company maintains its credential score when moving to another subscription level.

Consumers can refine their search by viewing the external review sites of the business as well as reviews generated on Safe and Trusted Canada.

Tier 1 – Professional – See Professional Subscription
Tier 2-  Advanced –  See Advanced Subscription
Tier 3-  Standard – See Standard Subscription
Tier 4 – Plus  – See Plus Subscription
Tier 5 – Basic – See Basic Subscription
Tier 6 – Information Only –See Information Only

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site, as a matter of policy, does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the company only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as the removal of the business may occur at any time. 

Alerts apply to any business. Alerts for Information Only Profiles apply as follows.  

An Information Only profile will a temporary alert placed on the business if the business asks for removal or has gone out of business.   

For Information Only profiles, the alert is placed on the business and the business will be archived at the same time that we place the alert.  We will keep the business in our database as archived and not visible. 

Alerts for Account Holders occur when a company has committed a major violation of the Site.   

 If they have never had an account, they can never have an alert.   There are three reasons for an alert.  

a)  The Account Holder has placed credentials into their profile that they do not have.  The company has committed a major violation of our Site policies and affected the credibility of the Site as well as all businesses on the Site.  If they do, the company has committed a major violation of our Site policies and results in retention on the Site with an Alert Status as an Information Only Profile for a period of one year before archival from the Site. 

b)  Account-holders can approve business reviews for their business.  The business is cautioned not to approve reviews directly or indirectly from staff, employees or those connected with the company.   If they do, the company has committed a major violation of our Site policies and results in retention on the Site with an Alert Status as an Information Only profile for a period of one year before archival from the Site.  

c) The account holder has gone out of business. 

d) The Alert is placed on the business for a period of one year.  After one year the business is archived and no longer visible. 

 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time. 

A business that registers one name and advertises as another confuses the consumer and can be in a violation of provincial laws.

A good test for clarification is that if you as a business could not become accredited with Better Business Bureau because of your name, that usually means something is wrong.

As a business, your advertised name is not pointing people to a domain and using that domain as your advertised name. It does not meet policy and can lead to lawsuits from other companies who have legally registered the name.

As a business owner, the very last thing you want to do is advertise as a name that you cannot legally use.  Why would you want to spend money on websites, and other advertising only to have to shut down and restart the whole process all over again?

There are cases where the business owner has bought the rights to a franchise. The franchise is registered or trademarked, and the business owner cannot register the name. Their advertised name is already in place.

A person may display their personal name but cannot have any other words associated with it according to registration branches.  Some professional designations are allowed.  Contact the corporation’s registry for your province. 

Registration of your business name is important.   Get it done as soon as possible. Sometimes as a new business, you may have delays or may have thought it was registered because you have a Business number with Canada Revenue.  It is one of the key components that consumers may look at to ensure that you plan to stay in business.  

Safe and Trusted Canada allows the consumer to make their decisions on the quality of the links as well as the quality of the content.  There is no interpretation nor does Safe and Trusted Canada endorse, validate, recommend or suggest a business.  We provide a system where the consumer sorts and selects businesses based on the criteria the consumer feels important to them.  

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

Please Note That We Place the Following Content Into Every Profile.

• Information Only Profiles are as advertised to the public on the internet. 
• Use this Site as only one source of information and seek other sources if possible. 
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• Site Admin provides links to other review locations in the business profile that the business owner cannot delete or change.  
• Check Better Business Bureau Report if available. 
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other.  
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

The implementation of the Credentials Score is now in place for all businesses. 

Whenever we deal with a business in the future through account access, credentials will be part of the overall presentation of the business and will be one more part of giving consumers accurate information. 

The credentials score is the number generated to separate one business versus another.  Hotels and Restaurants will have a credentials score based on a composite review of review sites. 

The credentials score for all other businesses will be a point system based on what the business indicates in their Standard Credentials.  The Standard Credentials ask the business owner to establish their current credentials including licensing, legal requirements, advertised name registration, guarantee that credentials are accurate and that the business has a complaint system directly to the business owner.  The business receives 1 point for every applicable item. 

Years in business matter.  There are three options.  10 or more, 5 or more and 3 or more.  Select only one of the three options.   If you have under 3 years in business your allocation is zero points.  If you have 3 years in business your allocation is 1 point,  5 years in business allocate 2 points and 10 or more allocate 3 points. 

If the business is a contractor then the business owner checks off all the Contractor Credentials applicable to their business.  There are 14 possible areas that separate one contractor versus another.  1 point is awarded for everything checked off.  

There is a form included in the application where the owner can simply check off what applies to their business, or it can be completed with a phone call with the owner of the business. 

Remember the business needs to ensure whatever credentials they check off are accurate.  Alerts generation occurs for false credentials with archival happening one year afterward. 

The credentials score will now affect the business order of display in addition to subscription type and date added to our database.  This will give great businesses, even more, an opportunity to shine on our database.