Our Referral Program

The best referrals are from business owners. 

You might think that the best referral is from a consumer, but business owners readily measure the quality of another business owner and know who is good and who is not.  Our system wants the good ones. 

All Premium Subscriptions have the ability to refer others that they consider businesses of quality.   The referred business must become a paid subscription as our referral system applies to paid subscriptions only.  If the business is already on our system there is no referral fee. 

All referrals receive credits at the rate of 25% of the subscription type purchased that can be used towards video production.  The maximum credits allowed per year is $200.00.  

Our Site is unable to reduce subscription renewal costs because many businesses are on monthly fixed amounts.  

So if the business refers business here are the examples of the referral fee gained towards a video.   

The Basic Subscription is at no charge and the referral credit does not apply. 
All other subscriptions are based on what the business paid for the subscription.

Please note that the referral fee is based on what the customer actually paid.  Some BBB Accredited and Professional Businesses have built-in discounts to their subscription type.  The referral rebate is adjusted accordingly.  The business paying monthly does not get a referral fee until one year has been completed. 

The Plus subscription is at $99.00 and the referral credit is $25.00.
The Standard subscription is at 199 and the referral credit is $50.00. 
The Advanced subscription is at $299 and the referral credit is $75.00. 
The Professional subscription is at $599.00 and the referral credit is $100.00

The maximum a business may earn in one year is $250 in referral credits towards a video. This is our way of thanking you and promoting the site to others. 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

What is a Region or Trade Area?

The first trade or region for the business must be their physical location for Information Only Profiles and Basic Subscriptions.

Additional trade areas or regions are assigned with Plus Standard, Advanced, and Professional subscriptions.

 

See other Videos regarding our services.  

Provincial trade regions or trade areas are automatic.

Information Only – Physical Location Only. 
Basic  – Physical Location Only
Plus – 5 Trade Areas 
Standard -10 Trade Areas
Advanced – 15 Trade Areas
Professional- 20 Trade Areas 

A business must select trade areas closest to their actual physical location.  

Contractors working another trade areas other than their physical location must meet licensing requirements for those trade areas if projects are being performed in those areas.   

If the business supplies products and wants to advertise directly that the consumer should come to their location, there are no licensing requirements involved.

The following trade areas are now active in Canada, and this is a significant opportunity for businesses to be seen first in a trade area if they have the professional subscription level.  See Trade Areas 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time. 

How Reviews Are Processed?

Safe and Trusted Canada has a review system

Please be advised that the following video is being updated to reflect our new policies. 

The Information  Only profile does not offer account privileges to a business. As such the business cannot respond to or post reviews.

A consumer can leave a review but it will be only visible to Safe and Trusted Canada but will not be available to the business owner or consumers. information.  Safe and Trusted Canada will complete composite reviews based on our research of other review sites.     

Businesses that have accounts can handle reviews, post them and of course respond to them.   We suggest if you have a complaint against the business that you handle that through Better Business Bureau or seek legal advice.   Our Site links to BBB reports if available.   

Safe and Trusted Canada links to several review sites and may highlight businesses who show high reviews from customers as a composite review.  It will be dated and clearly marked as from Safe and Trusted Canada.    

We suggest that the business applies for a Basic Account where they will be able to respond to and post reviews.  Businesses that are no longer in operation will have their business archived.  We also advise consumers in the notes area of every profile that they are responsible for all transactions with that business.   

Business owners will have the ability to have a Basic Subscription at no cost and may opt for other subscription types. 

Although we understand the importance of reviews, we are not interested in business owners leaving positive reviews about their business through their employees or people connected to the business.  This would be a violation of our policy.

Safe and Trusted Canada sees problems with some people leaving reviews about businesses in one part of the country and two hours later leaving a review about a company 2000 miles away.  Sometimes you will see multiple reviews on different businesses all from the same person on the same day.  The business owner can reject a review from anyone that is not an actual customer. 

Our system clearly indicates that transactions between a business and a customer belong only to them. We do not mediate issues.  This includes reviews. 

So our system puts the posting of reviews directly into the hands of the business owner with numerous options to correct issues, and verify reviews from actual customers that have dealt with the business.  

Users can leave a review by placing their email address or phone number in the review area.  The purpose of this is so a business can contact the customer directly to thank them for the review or as a heads up that there was a problem.  The email address will be verified in our process but only once.  In this way, users can leave reviews with other businesses on our system. 

All Accounts can keep the review for reference, respond directly to the customer, or delete the review with a note as to why it has been deleted by the business owner.  The review may also be posted or not posted by the business.  Any deleted review is sent to Safe and Trusted Canada administration staff for further review.  The Site is looking for businesses that can manage and respond to their customers.  

Posting the review. The business is not allowed to post reviews from those directly connected to the business as an employee or as any staff linked to the business. Doing so causes concerns and we considered it a fraudulent review. 

Posting the review with a response.  The area of reply can be for both negative or positive reviews.  The business then posts the review.

Rejection of a review for other reasons.  Other reasons for rejecting a review might be as follows:

  • The business is in court action with the consumer or is in collections.
  • The business is not aware that this is a customer.
  • The review is a personal attack and not an objective review.
  • Employee complaints and issues.
  • Business to Business relationships.

Please note that a customer can ask to have their review removed from the business profile at any time by contacting office@safeandtrusted.com 

The bottom line is that a small percentage of reviews will be negative and the business has an obligation to deal with their legitimate customers.

Reviews must be posted by the business owner through their account access. 

The review format gives the consumer the decision to leave a positive, neutral or negative review. It also gives the consumer their opinion on whether they are likely or less likely to recommend this business to others. The review is verified by the business owner before it can be posted.

The consumer will only see posted reviews.  A rejected review will not show up as part of the overall rating.  If the consumer is not happy with the business and feels that they are not being dealt with properly by the business owner, they can always leave reviews at other sites or take legal action.   

Clearly, in every profile, the Site indicates that transactions between the consumer the business are between the two entities.  

Safe and Trusted Canada provides links to review sites associated with the business in the business account area if they have an account.  We provide links to Google and Safe and Trusted Canada in public view. 

The business owner will have links to other review sites through account access.  These review links may be proprietary to a particular site and will not be published.automatically.  The owner of the business will be able to see the information that other sites contain for the purposes of correcting information about their business and may publish their review sites if they have a paid account, 

Check Better Business Bureau for any extra information by going to bbb.org 

The last point is the most important.  Safe and Trusted Canada can remove account access at any time, and the business may be archived from our database on request if they are out of business as well. 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

What is an Information Only Profile?

Safe and Trusted Canada (The Site) provides information to consumers about businesses through an Information Only profile. 

Businesses applying for all subscription types have to be approved by Safe and Trusted Canada taking into consideration years in business and their overall business record.   See other Subscription Types.

Information Only profiles produce a business profile based on what consumers would readily find about the company on the internet. 

It may include contact data for the company if available as well as links to social media, and review sites that contain the business profile if available.

Safe and Trusted Canada “The Site” now allows reviews from consumers.  Information Only profiles do not have the ability to respond or to post reviews because they do have account status.  This will give the consumer information that may not be available unless the business takes out an account.   

Users have the responsibility to view all the links, rating, and reviews. The review sites can be positive or negative.   See the Better Business Links if they are available.  The links can change at any time.  The business as an Information Only profile is as it is highlighted ” Information Only.” 

Information Only profiles can ask for archival of their listing if they are no longer in business.  If Google and Better Business Business Bureau have the business as closed, then we will also archive and remove.  They can also ask for removal as they own their business information.  Safe and Trusted Canada is a neutral site. 

As a business,  if your Information Only Profile needs updating, the company can contact The Site.  There is no obligation for you to apply for an account, but suggest this as an option to grow your business further at no cost.  If you are out of business please advise so that site admin can archive your profile.  

An account holder has responsibility and accountability to ensure that they do not place credentials into their profile that they do not possess.  The account holder can process reviews from their customers including posting those reviews to their profile. It is essential they do not post reviews for anyone connected with the business directly or indirectly.  See Alerts Criteria Applicable to Account Holders.    

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time. 

Why We Provide Links to other Review Sites?

Safe and Trusted Canada currently provides permanent public review links to Safe and Trusted Canada, Google Reviews and Better Business Bureau if applicable.

Supplementary Review Links are temporarily provided to categories providing accommodation, auto service, contractor services and food services and will be published

The Site provides the ability to an owner of the business to add numerous links to other review sites.    Safe and Trusted Canada as a neutral site will add and publish links to supplementary review sites for accommodations, auto, contractor and restaurants.   

Many of these supplementary sites can be found on the first or second page of Google.  Other Supplementary review sites for other business categories will not be published until the business owner does this through their account access

Please Note A supplementary review site can ask Safe and Trusted Canada not to allow any links to their site. Once notified, that review link will be made unavailable for both Information Only profiles and Account holders.

Other Supplementary Review Links with other categories will not be published but may be visible to the consumer if published by the business owner and the following video explains the process. 

All supplementary review sites are controlled by the business through their Plus Account.  The business with an Information Profile can ask for archival of their listing on Safe and Trusted Canada at any time. 

There is no risk to any business as an Information Only profile. 

 The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

Become a Independent Business Affiliate Today

Our Independent Business Affiliate program is ideal for business organizations or individuals seeking extra income by assisting other businesses in marketing. 

The Independent Affiliate is not an employee, works their own hours, and covers their own expenses. They must have worker’s compensation clearance and will be covered if they are in Saskatchewan by Safe and Trusted Canada. 

They must have worker’s compensation clearance if they reside out of the province of Saskatchewan or be a business operation in another province. 

The ideal client will need to have:

  • High-Speed Internet
  • Preferably a desktop with two or more monitors
  • Superior computer skills including research, and database entry. 
  • Superior writing and verbal communication skills.
  • Long distance plan, mobile phone and professional office setup. 

Our structure gives the independent affiliate commission on all subscription types for both initial and renewal accounts for all paid accounts.  Ask us more phone or email.  

We would also work with non-profit organizations giving their membership more exposure on the internet with a direct link to that organization in the business profile.  For non-profits, this would give a one-time referral fee. 

In addition, any new products such as video, reputation management and other products we market are available to you to refer to other businesses.  This includes video, reputation management software and social media software.  

We train you in what we want as an organization. Compensation is restricted to paid account referrals and renewals.   If interested, and you are a fit for us as Independent Business Affiliate then contact us at office@safeandtrusted.com

Safe and Trusted Canada makes it easier for businesses to display why consumers should choose them over others.  So as an Independent Business Affiliate it is not your job to select and sort businesses based on your personal opinion.  The system we have will automatically provide information necessary for the consumer to sort and select businesses based on credentials, review sites, and content from the business owner.  This is why we place the following content in every business profile. 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived. When We Archive a Business.

Please Note That We Place the Following Content Into Every Profile.

  • Information Only Profiles are as advertised to the public on the internet. 
  • Use this Site as only one source of information and seek other sources if possible. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • Site Admin provides links to other review locations in the business profile that the business owner cannot delete or change.  
  • Check Better Business Bureau Report if available. 
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other.  
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

 

 

 

How Many Subcategories are Allowed?

Information Only and Basic Subscriptions are allow only one category and one subcategory in that primary category.   See Video

Exceptions to category rules occur for the hospitality industry involving accommodations and restaurants.  This is necessary in order to adequately represent that hotel or restaurant properly. 

See other Videos regarding our services. 

All other subscription levels are paid subscriptions  have various amounts of categories dependent on the subscription level.  They range from 20 categories to 60 categories.  The user can see the primary categories when they click onto any trade area.  The subcategories are displayed when the user clicks onto a primary category.  See all Trade Areas. 

Each primary category has numerous subcategories.  Many of the subcategories give the consumer additional information about the services of the business.  Some businesses such as the trades may be listed in several areas, and one never knows the key primary category that the consumer will select.

The business can only select subcategories they provide through their employees or that they provide directly to the owner.  Do not list subcategories that are contracted to others.

An example may be builders, home builders, general contractors.  They are included in those categories but are not electricians, plumbers, roofers, etc.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

 

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

Primary Categories and Sub Categories

These are the primary categories.  Click on each link to see the subcategories. 

Each city and town has the same primary categories.  

The example here is Saskatoon Saskatchewan.  Entries in blue have active links to businesses in that area.  

See all the categories

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

Learn More Before Selecting a City or Town Link.

In the selected city or town page, the user will see current information displaying both primary and subcategories in blue if there is content.  If there is no content, then the category will be in black and not linked. Information Only profiles are as advertised on the internet. A business may be removed from our database at any time on request of the business.   

Safe and Trusted Canada allows the consumer to make their decisions on the quality of the links as well as the quality of the content.  There is no interpretation nor does Safe and Trusted Canada endorse, validate, recommend or suggest a business.  We provide a system where the consumer sorts and selects businesses based on the criteria the consumer feels important to them. 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.

What Causes an Alert About A Business?

Alerts apply to any business. Alerts for Information Only Profiles apply as follows.  

An Information Only profile will a temporary alert placed on the business if the business asks for removal or has gone out of business.   

For Information Only profiles, the alert is placed on the business and the business will be archived at the same time that we place the alert.  We will keep the business in our database as archived and not visible. 

Alerts for Account Holders occur when a company has committed a major violation of the Site.   

 If they have never had an account, they can never have an alert.   There are three reasons for an alert.  

a)  The Account Holder has placed credentials into their profile that they do not have.  The company has committed a major violation of our Site policies and affected the credibility of the Site as well as all businesses on the Site.  If they do, the company has committed a major violation of our Site policies and results in retention on the Site with an Alert Status as an Information Only Profile for a period of one year before archival from the Site. 

b)  Account holders can approve business reviews for their business.  The business is cautioned not to approve reviews directly or indirectly from staff, employees or those connected with the company.   If they do, the company has committed a major violation of our Site policies and results in retention on the Site with an Alert Status as an Information Only profile for a period of one year before archival from the Site.  

c) The account holder has gone out of business. 

d) The Alert is placed on the business for a period of one year.  After one year the business is archived and no longer visible. 

 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.  
  • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as removal of the business may occur at any time.