{"id":21691,"date":"2026-04-12T16:23:29","date_gmt":"2026-04-12T22:23:29","guid":{"rendered":"http:\/\/admin.safeandtrusted.com\/?p=21691"},"modified":"2026-04-12T16:23:46","modified_gmt":"2026-04-12T22:23:46","slug":"content-management-adding-basic-information-to-your-profile","status":"publish","type":"post","link":"https:\/\/admin.safeandtrusted.com\/?p=21691","title":{"rendered":"Content Management- Adding Basic Info"},"content":{"rendered":"<p><a href=\"http:\/\/admin.safeandtrusted.com\/wp-content\/uploads\/2020\/04\/Safe-and-Trusted-Canada.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-18264\" src=\"http:\/\/admin.safeandtrusted.com\/wp-content\/uploads\/2020\/04\/Safe-and-Trusted-Canada.png\" alt=\"\" width=\"150\" height=\"154\" \/><\/a>Each business with an account has access to the content management system. There are five subscription options for the business account holder.<\/p>\n<p>See the application. <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/admin.safeandtrusted.com\/wp-content\/uploads\/2026\/02\/Trust-Factors.pdf\">Trust Factors<\/a><\/span><\/p>\n<p>They are the Basic, Plus, Standard, Advanced and Professional options. Each option gives the account more possibilities and marketing options.<\/p>\n<p>Each account holder can manage multiple businesses under a single account.<\/p>\n<p>Safe and Trusted Canada uses a content management system for business account holders. There are 13 tabs available to the business account holder, and the tabs available depend on the business&#8217;s subscription level.<\/p>\n<p>The Basic Info tab is available to all subscription types. There is written content on how to enter content by the business account user. This video may help the user in key areas.<\/p>\n<p><a href=\"https:\/\/app.screencast.com\/6Q4pMH83WHg5i\"><span style=\"color: #0000ff;\">See the video<\/span><\/a>.<\/p>\n<p><strong>The Basic Info Area:<\/strong> This is the starting point for all businesses. Remember, we can do this for you if you are purchasing a premium account.\u00a0 \u00a0The Basic Info area now has tooltips, making it easier for the business owner to understand what content the database is requesting from the business. It also outlines the format and common mistakes business owners may make when entering data. You can see tooltips by clicking on the icons. See how.<\/p>\n<p>The Basic Info area allows businesses to enter significant data, starting with the business&#8217;s name. address, city or town, province and postal code follow. Please note that when placing information into those key areas, you are advised to do it manually. Copy and Paste functions sometimes pick up extra spaces and insert them before or after the operation. Although it will look correct in the system, it will produce errors in the live format. You can check that by using the View Live Listing link. After you place any content, don&#8217;t forget to update your profile. There are update buttons at the top and bottom of the tab.ext, you can add your business phone, cell phone, email address, and website to your profile. Your email address will not show up in live format. The reason is to eliminate spam originating from the Safe and Trusted website. If your cell phone is used as your office and cell phone, you must have both content areas populated.<\/p>\n<p>You will see the R<strong>eceive eQuotes<\/strong> question. This applies to businesses that want to receive leads from the Site. You have the option of yes or no. Some businesses have fixed pricing. Others, like contractors, want all the leads they can get. This feature is available only with premium plans. The premium plans are the Standard, Advanced, and Professional. These plans can be paid monthly. If a business is situated in an area with fewer than 1.5 million people, there are discounts, making the Standard Plan 16.50 monthly, the Advanced Plan 31.08 monthly and the Professional Plan 43.58 monthly.<\/p>\n<p><strong>Contact Person:<\/strong> Normally, the business owner, but you can indicate a receptionist if the contact person changes.<\/p>\n<p><strong>Affiliations: <\/strong>Enter the affiliation&#8217;s name into the content area, leave two spaces, and then add the link to the affiliation. Some subscriptions shorten the link so users can easily see it.<\/p>\n<p>The\u00a0<span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>business&#8217;s Start Date<\/strong> <\/span>means precisely that. A start date showing many years in business is an advantage to that business with consumers.<\/p>\n<p><strong><span style=\"color: #000080;\">About us. <\/span><\/strong>This section gives the business owner a brief way to discuss the business&#8217;s history, why they started the business, and other important information for consumers. The account holder can copy and paste the data directly from their website into this content area, or, if they do not have a website, the business owner will have to enter this content into the database manually. A business can add direct links to their website to all input areas in the Basic Info area if they have a premium plan.<\/p>\n<p><strong>Business Detail: <\/strong>You can add unlimited information. Remember, you do not have to include everything as a business owner. The Account holder has other areas, such as categories and credentials, which will add more content about the business.<\/p>\n<p><strong>Our Ideal Client<\/strong> allows the account holder to specialize in the type of customer the business aims to serve.<\/p>\n<p><strong>What Makes Us Different? <\/strong>Place content in this area to separate your business from the competition. If their business is precisely the same as their competitors&#8217;, then the only thing left is price. Your differences could be in business length, review quality, consumer feedback, testimonials, and affiliations. You can copy and paste the content from your website if itis available. Most times, it is not. It is advisable never to discuss your competition or complain about competition. You should indicate that our customers talk about our business and use our services for these reasons, and then state those reasons.<\/p>\n<p><strong>Keywords only work in our database:<\/strong> If your business&#8217;s spelling is confused with other companies, it&#8217;s a good idea to use keywords. The database allows the consumer to search by business name, business owner, business category, trade area, and phone number. The consumer can even search for the last four digits of the business phone number.<\/p>\n<p><strong>Now Hiring: <\/strong>If you are hiring staff, you can place content here. If you have a premium subscription, you may also include a link and a PDF in your profile to give prospective new hires more information.<\/p>\n<p>D<strong>iscounts and Promotions<\/strong>: If you have discounts or promotions, you can post content in this area. If you have a premium subscription, you may also include a link and a PDF in your profile to give prospective new hires more information.<\/p>\n<p><strong>Logo: <\/strong>Choose your file from your computer and add your logo.<\/p>\n<p><strong>Page views:<\/strong>\u00a0 \u00a0The system tracks and tabulates page views for the business owner. These views do not appear to consumers in the live listing. The system does not count views generated within the content management area. If you link your website to your Safe and Trusted Canada profile, you give consumers access to additional information directly from your site. We tell Consumers to protect their interests at all times. See\u00a0<a href=\"https:\/\/safeandtrusted.com\/content.php?id=5971\"><span style=\"color: #0000ff;\">When Do We Archive a Business?<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Each business with an account has access to the content management system. There are five subscription options for the business account holder. See the application. Trust Factors They are the Basic, Plus, Standard, Advanced and Professional options. Each option gives the account more possibilities and marketing options. Each account holder can manage multiple businesses under [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21691","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/posts\/21691","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21691"}],"version-history":[{"count":33,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/posts\/21691\/revisions"}],"predecessor-version":[{"id":26202,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=\/wp\/v2\/posts\/21691\/revisions\/26202"}],"wp:attachment":[{"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21691"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21691"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/admin.safeandtrusted.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21691"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}