What is a Basic Subscription?

Safe and Trusted Canada ( The Site) provides the option for The Basic Subscription at no cost. 

See application.  Credibility Starts Here

We have had several subscription requests from marketers.  We work with the business owner and not marketers.  Marketers are interested in Search Engine Optimization and backlinks.  Safe and Trusted Canada is interested in an accurate representation of the company including business and contractor credentials.   The business owner can authorize as many accounts as necessary to handle their business interests for one particular company or multiple businesses.  Our focus is on Canada as our name implies. 

See how to manage your business profile.

Our platform is unique and provides a system for legitimate businesses to market to consumers in a way that makes it easier for both the business and the consumer.

All our account types are for legitimate businesses.  The business owner needs to list their business credentials and cannot have known issues readily apparent to consumers.     Our system makes it easy for the business.  See the video below.  

 

Your business is important to you.  Why waste your time and money.  Let us generate your profile for you so that you can determine what your best options are for your business.  All that is required is an email from the owner of the business. We only deal with the business owner or their designated marketing staff.  The reason for this is we want your profile maximized with you the owner in full control through your account management platform.   If your business has current accreditation with the Better Business Bureau or if you need to have a professional affiliation then upgrade to the Plus Subscription at no cost.   See the video. 

 

Premium Subscriptions Increase Views 

See the Basic Subscription video below.

 

This account type provides the account holder with access to place up to 5 subcategories into their profile.  The account holder has the ability to place that profile in up to 1 trade area adjacent to the business location.   Any categories place by our admin staff for restaurants and hotels will be retained automatically.  

The business is in the fifth tier of the database.  See the video.

 

Display of the business occurs above Information Only Profiles and Basic Subscriptions and any others who may have signed up for the Basic Subscription after your business in your region or categories.  Your listed business credentials also impact the order of display.  The Basic  Subscription is listed according to our Business Order of Display

Every View is measured for the Business Owner. The measured views are secured in the content management pages for the business and are not displayed for public view. See More 

Bypass your competition.  Simply link your profile on Safe and Trusted Canada and your linking bypasses the competition.  See the video.

 

This means that the user does not have to search you out as a business on the Safe and Trusted site, which could also mean that your customers won’t see your competition.    This advantage could be huge for you as a business owner in many ways.  

Use your profile to augment your website.  You can add material on your profile easier than on your website, and more importantly, the user doesn’t see your competition in the process.  Imagine all the material on your Safe and Trusted Canada profile that is not on your website.

What is your business credentials score?  See the video. 

 

Is the Advertised Name registered? Is the business licensed for the business category and city or town? How many years have they been in business is also a factor. 

If you are a contractor in addition to the above, do you carry worker’s compensation, liability insurance and do you provide written contracts and warranty?  So, in addition to the subscription level, business credentials provide the consumer with the separation needed between one business and another.  A business must guarantee that the listed business credentials are accurate.

The credential score for hotels and restaurants is the composite review done by Safe and Trusted Canada.  All the review sites for a composite review and that average is the credentials score for that business.  

Link to all your national affiliations like BBB and Chamber of Commerce.  See the video. 

 

You can also link to all your local affiliations, as well as any business category affiliations that show why customers should pick you.  Affiliations add to the overall credibility of a business.  go to the content management area in the Basic area and under affiliations list each of them.  Place the affiliation’s name, then add the link to your listing with that affiliation.  Place the full link next to the name of the affiliation.  If you have a professional subscription, all the affiliations automatically shorten.  This also works for your website and links back to certain parts of your website.    Using Links in Your Business Presentation.      

See the whole picture about a business.  See the video. 

 

One of our platform’s benefits is that the business can place their contact information, links to their social media, their business credentials, and links to all their review sites.  They can highlight what makes them different, promotions, now hiring, and even specific links to their website.  They manage their own reviews and send all their information to a potential client in one link.  This gives the business owner the ability to give their clients the whole picture.

Your subscription allows customers to leave reviews.  See the tutorial 

See the video about reviews.

 

All reviews are monitored and posted by the business owner.  The advantage here is that you are always on top of your business as a business owner.  You can ask for the deletion of corrected reviews from customers or even ask the customer for a new review.  As a business, you are not allowed to review your own business.  There are no more blindsides for your business.  You can ask for reviews from all your customers without worrying about what the review will say.  The advantage for you is that you are always on top of your business. 

One of the problems with reviews is that too often a business is blindsided by a negative review.  Never be blindsided again.   See the video.

 

One of the problems most businesses experience is not asking for reviews. They are worried about negative reviews and are not proactive in asking for feedback.  

The Safe and Trusted Review system allows the business owner to proactively ask for feedback from their customers and instantly become aware of issues unknown to the business owner.

Use proactive reviews to ensure that issues are quickly identified to the business owner.  This will enable the business owner to quickly mitigate issues and mediate problems quickly with customers before they escalate out of hand with reviews on websites or even complaints to Better Business Bureau.

Present Your Business Basics First.  We call them credentials.  See the video.

 

 Safe and Trusted Canada is looking for businesses that have an advertised name that is registered and meeting licensing requirements for the business’s physical trade area.  Years in business matters on our website.  We are looking for businesses that can clearly articulate that in their credentials in the content management area provided in account access. 

In addition to the Business credentials, if you are a contractor  The Site allows the contractor to indicate that they have liability insurance, worker’s compensation, and warranties in writing.    We are looking for businesses that can clearly articulate their credentials in the content management area provided in account access and add to their overall credential score.

The business owner agrees that they will receive Safe and Trusted Canada emails regarding customer reviews, instructions, updates and monthly newsletters. See your content management system for your business in the video. 

Our content management system allows the business unlimited options including the ability to manage, market, and grow their business. 

What causes an alert? As with all subscriptions, the company must be responsible and accountable.  Business owners with subscriptions must ensure the accuracy of credentials in their profile. The business owner can ask all the customers for reviews, post the reviews, and handle private issues.  The business owner must ensure that they do not post reviews from anyone connected with their company. See Alerts. 

Some business categories are not part of the Site.  Our current category options are the same in every city and town.   See Saskatoon as an example. The Site is currently expanding. See other areas. 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

  • Information Only Profiles are as advertised to the public on the internet. 
  • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly only through their account access.     
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
  • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.  
  • It is the responsibility of the user to check the credentials advertised by the business.  
  • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
  • The company and the consumer entirely determine transactions with each other. 
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
  • Seek legal advice for complex transactions.
  • Protect your interests as the removal of the business may occur at any time. 
  • See all subscription types for businesses
  • See our YouTube Channel playlists.  

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