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A credible business holds several advantages that make it more valuable to consumers.   These are the seven areas that make a credible business.

1. Trustworthiness: Credible businesses are perceived as more trustworthy.  When a business consistently delivers on its promises, maintains transparency, and behaves ethically, consumers feel more confident in engaging with them.  Trust is the foundation of any consumer business relationship.
2. Quality Assurance: Credible businesses strive to meet or exceed customer expectations by offering products and services of consistent quality. This commitment to high standards ensures customer satisfaction, a key element of a credible business.
3. Customer Service: Credible businesses prioritize customer satisfaction. They are responsive to inquiries, concerns, and feedback and provide excellent customer service throughout the consumer journey. This commitment to customer care enhances the overall experience and fosters loyalty.
4. Reputation:  A strong reputation is a valuable asset for any business.  Credible businesses build reputations over time through their actions, interactions, and the quality of their offerings.  A favorable reputation attracts new customers and encourages repeat business from existing ones.
5. Risk Mitigation: Consumers are often cautious about engaging with businesses that appear risky or unreliable.  Credible businesses reduce perceived risks for consumers by demonstrating stability.
6. Compliance :  A credible business ensures that they meet all the requirements for licensing, name registration, and all the requirements necessary to conduct business for their business category, city and province.
7. Ethical Behavior : Credible businesses adhere to ethical standards in all aspects of their operations, including treatment of employees, suppliers, and customers.
8. Leadership :  The business owner is key to the success of a credible business.  Some leaders inspire staff and can build a business with positivity, planning, and commitment.

Safe and Trusted Canada applies Alerts only to account holders who include information in their listing that they cannot reasonably support.   Information-only profiles do not display Alerts.

What This Includes

Licensing where applicable.
Insurance, such as liability coverage or WCB
Certifications or professional designations.
Industry affiliations or memberships.
Claimed years in business.
Services Offered
Any statements that suggest specialization or qualification.
Any supporting content, such as images, PDFs, or videos, that imply credentials or experience.
Approving customer reviews from staff connected with the business.
Approving reviews from others who are not actual customers.

What Does Not Trigger an Alert

Missing or incomplete information.
Information Only profiles.
Consumer reviews or ratings.
Customer complaints or disputes.

Business Notification

Each business controls the content of its listing and agrees to present accurate and supportable information.
Businesses should include only information they can reasonably demonstrate if requested

The Account Holder has gone out of business. 

 The Alert is placed on the business for one year.  After one year, the company is archived and no longer visible.

As a consumer, protect your interests at all times.

Welcome to Safe and Trusted Canada. All further references to Safe and Trusted Canada shall be called “The Site.” The Site will refer to the following website: https://safeandtrusted.com. 

Safe and Trusted Canada is a sole proprietorship under the Corporate Name of Nettwo Solutions Inc. The Mailing Address is P.O. Box 26004, Saskatoon, Saskatchewan, S7K 8C1. Our toll-free number is 888-979-6490.

The site gives consumers options in their search for their best business option through a search process unique to our Site.  We remind consumers that Safe and Trusted Canada is not an absolute system for accuracy and that they should always protect their interests.

The Site gives businesses different presentation options through different subscription types. We remind businesses that their presentations must be accurate, honest, and truthful. The Site also allows businesses to list their affiliations, links to social media, and links to review sites at no charge to the business.

We offer businesses other software options to significantly increase and manage their business. At Safe and Trusted Canada, we provide WordPress Website Development, Reputation Management software, and Social Media Marketing software.

Safe and Trusted Canada is accredited by the Better Business Bureau. 

We want to remind our valued consumers that while Safe and Trusted Canada strives to provide accurate information, it is not an absolute system, and consumers should always take steps to protect their interests. Similarly, we remind businesses that their presentations on our site must be honest, truthful, and accurate. In addition, we are pleased to offer businesses the opportunity to list their affiliations, social media links, business and contractor credentials, and review site links at no charge.

We understand the importance of a solid online presence and practical business management tools. That’s why we are excited to offer affordable website development and software solutions to help you take your business to the next level. Our experienced team of developers can create a custom website tailored to your specific needs, and our software options will streamline your business operations, saving you time and money.

See the Application Trust Matters

Safe and Trusted Canada is a consumer site.  The Site allows every business to have an account where the owner can manage all aspects of its business at no charge through a basic account.  The only exception is when a business is rated an F-rating with the Better Business Bureau or has shown manufactured reviews on Google.

Information profiles contain links to your website, social media, and other review sites available to the consumer. The Site includes the contact data and other consumer information in one profile. It is as if the consumer did the research, and of course, Safe and Trusted Canada is okay with updating your business information if there are changes. Archival of the business occurs if the company is no longer in operation.  We look for an email from the business owner or a permanently closed alert on Google; for faster results, use our Chat Widget.

Account holders can add unlimited content to their business profile depending on their subscription plan. Since the owner provides the content or authorizes our Admin to take current content from the business website, there can be no risk to the business owner. If the business no longer has account access, it moves to an information-only profile. The business is archived if it is no longer in operation.

There is no risk to the business owner at any time through account status unless they present false information to consumers through their account management area.  See Alerts.  

We look for companies with credentials. Business Credentials

40 Reasons Your Business Must Have an Account Today

28 Key Differences From Other Providers.

34 Reasons To Link Your Profile 

Business Order of Display

See all Subscription Types

Manage and Add Content to Your Profile

See All Trade Areas and Listings in Canada

We look forward to serving the needs of the consumer and the business

The Site automatically downgrades cancelled subscriptions to an Information Only profile. The company may also be archived.
See When We Archive a Business.

See the YouTube Video: No Risk to Any Business

See the YouTube Video: Protect Your Interests as a Consumer

See the YouTube Video: Research Your Business Options as a Consumer

See the YouTube Video: Get the Whole Picture in One Click

See the YouTube Video: Our Review System is Different

See the YouTube Video: How Our Content Management System Works

See the YouTube Video: Hiring a Roofing Contractor

See the YouTube Video: Search for Business Basics First

See the YouTube Video: Always Get Three Estimates

See the YouTube Video: Use BBB as a Consumer Resource

See the YouTube Video: Before Renovations, Check with Your Insurance Provider

See the YouTube Video.: What Causes an Alert?

See the YouTube Video: Become a Business Affiliate

See the YouTube Video: What is a Region or Trade Area

See the YouTube Video: Protecting Businesses and Consumers

See the YouTube Video: City or Town Licensing Requirements

See the YouTube Video: Business Order of Display

See the YouTube Video: Your Business Presentation Matters

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet.
• As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides public links to review sites for information only. Businesses with an account status have control over links to review sites.
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
• Users can use the Credentials Search’s advanced features to assess the reliability of each business.
• It is the user’s responsibility to verify the credentials advertised by the business.
• Notify the Site Admin immediately if the business is advertising credentials they do not have, or if the information is outdated.
• The company and the consumer determine transactions entirely between themselves.
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.
• Seek legal advice for complex transactions.
• Protect your interests as a consumer. Business profiles can change at any time. Ownership, affiliations, and reviews may change quickly.
• Always verify information and do not rely on a single source.

Our Independent Business Affiliate program is ideal for business organizations or individuals seeking extra income by assisting other businesses in marketing.

The Independent Affiliate is not an employee. They work their hours and cover their expenses.  Any requirements for their home province or government agencies are entirely the responsibility of the Independent Affiliate.

Ideally, they are an independent agency owner who wishes to add other product lines to their business.

 

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived. When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• • • Information Only Profiles are advertised to the public on the internet.
    • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
    • The Site provides public links to review sites that permit us to publish those links.
    • The Site provides private links to all other trademarked review sites about the business directly only through their account access.
    • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
    • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.
    • It is the responsibility of the user to check the credentials advertised by the business.
    • Notify Site Admin immediately where the business is advertising credentials they do not have or information is not current.
    • The company and the consumer entirely determine transactions with each other.
    • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
    • Seek legal advice for complex transactions.
    • Protect your interests, as the removal of the business, may occur at any time.
    • See all subscription types for businesses. 
    • See our YouTube Channel playlists.

     

    • Use this Site as only one source of information and seek other sources if possible.
    • The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
    • Site Admin provides links to other review locations in the business profile that the business owner cannot delete or change.
    • Check Better Business Bureau Report if available.
    • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.
    • Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.
    • It is the responsibility of the user to check the credentials advertised by the business.
    • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
    • The company and the consumer entirely determine transactions with each other.
    • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
    • Seek legal advice for complex transactions.
    • Protect your interests as removal of the business may occur at any time.

     

     

     

Categories Tab

Safe and Trusted Canada has developed a list of categories and subcategories to help businesses ensure consumers can find their business on the Site.  This list is for the business to ensure it can maximize its categories.

The business owner selects the business category first, then the first subcategory within that category, so the site can adequately index the business.

A business can choose up to 5 primary categories and up to 60 subcategories with the Professional Plan for as little as 43.58 per month, when advertising in an area of less than 1.5. million people. The Professional Plan is for the serious business owner and includes up to 10 YouTube links, 10 PDF’s and up to 20 images. It includes up to 20 trade areas, with the option to double that for a small extra charge of $100, which can also be paid monthly. The Professional Plan is ideal for the business owner who has been in business for 10 years or has a Professional Affiliation, positive Google Reviews, and trusted business credentials that consumers might look for in their business search options.

The Basic Subscription allows up to 5 subcategories.

Safe and Trusted Canada may add categories and subcategories as needed. Some categories require a professional affiliation with an account status to be included on the Site.

You have access to the following categories. Please note that this list will appear alphabetically both in the business’s back end and the consumer’s live format.  This format provides guidance on related categories.

 

Auto  Categories

Auto Accessories     Auto Body     Auto Air Conditioning     Auto Glass    Auto Dealership     Auto Detailing     Auto Maintenance     Auto Part    Auto Repair    Auto Rental     Auto Sale     Auto Wrecking     Brake Service    Car Washing    Diesel Engine     Drive Shafts     Engine     Muffler     Radiator     Tire     Towing  Transmission     Truck Accessories    Truck Dealer     Truck Leasing     Truck Repair     Wheel     Wheel Alignment    Windshield

 

Contractor Categories

Contractors

General Contractors  Brickwork    Building    Demolition    Drafting    Drywall   Finishing   Framing   Handyman   Hydrovac   Home Builders   Insulation    Painting   Railings    Renovations    Stair Builders    Steel Construction    Stone   Stucco   Surveyors    Welding

Air Conditioning   Bathtub   Boiler    Drain Cleaning   Furnaces   Gas Contractor  Heating    Mechanical    Plumbing   Refrigeration   Sheet Metal   Water Heater

Air Quality   Asbestos Removal    Mold Removal

Basement   Waterproofing

Cabinet    Bathroom    Closet Design   Countertops   Kitchen

Concrete   Concrete Cutting  Concrete Leveling  Concrete Products    Concrete Repair    Concrete Supplier   Mud Jacking

Doors   Garage Door    Glass   Overhead Doors   Windows

Electrical  Fire Alarm   Home Automation.

Excavating   Sewer   Septic Trenching

Flooring   Hardwood

Landscape   Decks    Fence   Lawn   Snow Removal   Sprinklers   Tree   Weed Control

Roofing   Eavestrough   Siding   Soffit and Fascia

 

Other Categories 

Accommodation  Hotels  Food   Restaurants   Travel   Bed and Breakfast   Banquet Room   Catering   Butcher Shop

Accounting   Bookkeeping  Bankruptcy   Collection Agency   Credit and Debt   Financial   Tax

Acupuncture      Chiropractor   Massage Services   Physical Therapist Registered Massage.

Advertising    Advertising Specialties   Digital Marketing   Graphic Designers  Internet Marketing   Printing   Rubber Stamps   Signs   Video Production   Web Design

Art Gallery  Artist   Picture Framing

Barbecue   Fireplaces   Hot Tubs    Lighting

Beauty   Cosmetic   Estheticians   Hair    Hair Replacement   Laser   Laser Hair Removal   Nails  Spa   Tanning Salon   Tattoo

Blinds   Draperies   Window Coverings

Boat Dealers    Boat Equipment   Boat Repair

Building Supplier  Concrete Products     Concrete Supplier    Garage  Interiors   Heating Supplier   Lumber

Business Services   Auctioneer   Batteries   Cell Phone Repair   Computer   Document Shredding   Employment     Office   Recruitment

Cleaning   Air Duct Cleaning   Carpet Cleaning   Dry Cleaners   Furnace Cleaning   Extermination   Garbage   Graffiti Removal   Janitorial   Maid   Pest Control   Vacuum   Window Cleaning.

Counselling   Psychologist    Speech Therapy.

Dance    Music Instruction

Dentist   Denturist

Engineering  Environmental     Hydraulics   Solar Energy

Fitness   Bicycle  Golf Course    Martial Arts

Flooring Store

Foot Care

Funeral Home   Monuments

Furniture Store  Appliance   Furniture Maker   Home Decor   Interior Decorators   Mattresses   Upholsterers

Government    Municipalities

Hearing

Immigration

Insurance  Auto Insurance    Farm Insurance    Home Insurance    Medical Insurance   Travel Insurance

Lawyer   Aboriginal Law    Business Law     Civil Litigation     Criminal Law    Employment Law    Estate Law    Family Law     Immigration Law     Real Estate Law      Tax Law

Machine Shops    Sharpening    Tool Rental

Moving Companies    Building Movers, Courier    Delivery    Hot Shot    Shipping Container    Storage Facility

Optical

Pets   Veterinarians

Physicians    Pharmacies

Real Estate   Appraiser    Home Inspectors   Mortgage   Property Management

R V Dealers   ATV  Dealer   Motorcycles

Safety    Health Safety  Safety Training   Schools   Fire Extinguisher

Security   Alarm     Bailiff     Investigators   Locksmith    Safes and Vaults

Senior   Home Care   Retirement Home   Wheel Chairs

Sewing Machine   Knitting

Trucking   Driving   Tarpaulins

Water Pumps   Water Purification   Water Treatment   Water Well

Wedding   Bridal Shop   Florists   Gift    Jewellers   Limousine   Photographers.

 

 

Businesses with account status can access the Safe and Trusted Content Management System.

We have simplified the business’s ability to select and place subcategories into its profile.

It is important to remember that you are allowed a limited amount of subcategories.

The range of subscription types allows between  5 and 60 subcategories.

The main heading is a category. When you open the category, then you will find the subcategories.  The Basic Subscription, which is unrestricted, allows five subcategories.  The Plus Subscription allows 20 subcategories.  The Standard Subscription allows 30 subcategories.  The Advanced Subscription allows 40 subcategories. The Professional Subscription allows 60 subcategories.

Hotels and restaurants are allowed the increased categories to present their business correctly at no cost. The categories are aligned in the content management areas to demonstrate the easiest way for businesses to add to their profile.

All primary categories are in alphabetical order.

You can always check your business profile in live format after making any changes.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled. The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• • • Information Only Profiles are advertised to the public on the internet.
    • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
    • The Site provides public links to review sites that permit us to publish those links.
    • The Site provides private links to all other trademarked review sites about the business directly only through their account access.
    • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
    • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.
    • It is the responsibility of the user to check the credentials advertised by the business.
    • Notify Site Admin immediately where the business is advertising credentials they do not have or information is not current.
    • The company and the consumer entirely determine transactions with each other.
    • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
    • Seek legal advice for complex transactions.
    • Protect your interests, as the removal of the business, may occur at any time.
    • See all subscription types for businesses. 
    • See our YouTube Channel playlists.

   

Safe and Trusted Canada offers Equote Request to consumers as a part of our total search function for businesses.

Businesses with premium subscriptions can receive requests from consumers who want to gather quotes from several businesses without making a phone call.   Just one lead could make a new customer.

This is an automatic benefit to some key business categories.  The business owner has the ability to opt out of Equote Requests through their content management area.

The consumer selects the trade area and then the business category.

The consumer selects the standard credentials they are looking to business to have first.  Here they will decide on how many years in business are necessary, whether the advertised name of the business is registered and if all the legal requirements for the trade area and category are in place.  The business owner has to guarantee what they place in their credentials area is accurate or if it is subsequently shown that the credentials are false, the business will be faced with an alert notification on their profile for one year and will be removed.

If the business category is a contractor, the consumer yet again determines the contractor credentials they are looking at the business to possess.  Again the credentials placed into the profile by the business owner must be accurate.

The consumer fills out their name, phone number and email address and enough detail that makes it easy for the business to contact you and arrange a quote.

Please note that it is up to the business owner if they want to opt into the request equote system.   They do this through the content management system of the Safe and Trusted platform for their business.

Only businesses that have agreed to be part of the request equote will be seen by the consumer for selection purposes.

This benefit allows the consumer to ask for quotes from up to 10 businesses at one time.  This saves the consumer time and money and is only done after the consumer has listed the credentials they are looking for in hiring a business in the first place.

The consumer can select up to 10 businesses if available and places their email contact into the form as well as their phone number, first and last name.   The consumer adds content to give the business more information as to what they are requesting.  EG. Roofing quote for 1000 square foot house.  Looking for a quote from a business that provides total cleanup and hauling of debris away as part of the overall price.

Admin contacts the consumer to ensure that they are a viable lead or that our Site can provide assistance.   The businesses on our Site will have generally more qualifications, credentials, and history than other sites where there is no system of sort and selection involved.

The business seen first in the database has a greater opportunity to receive requests.  This is a great lead system for the business as well as saving time for the consumer.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• • •  internet.
    • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
    • The Site provides public links to review sites that permit us to publish those links.
    • The Site provides private links to all other trademarked review sites about the business directly only through their account access.
    • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
    • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.
    • It is the responsibility of the user to check the credentials advertised by the business.
    • Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
    • The company and the consumer entirely determine transactions with each other.
    • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
    • Seek legal advice for complex transactions.
    • Protect your interests as the removal of the business may occur at any time.
    • See all subscription types for businesses. 
    • See our YouTube Channel playlists.

Consumers use social media as a way to determine credibility.  Businesses use social media to communicate with consumers.  Information profiles may display social media sites in the listing profile.

Once business owners have an account, they control the display of social media sites.

Businesses may apply for account status.  See all Subscription Types

Not all businesses qualify for an account. Features and Benefits.

We look for businesses with credentials. Business Credentials

The following are social media sites we may link to for information-only profiles.  The business with an account takes control of social media sites for their particular listing.

Facebook     Twitter – now referred to X
Linkedin    YouTube
Instagram    Pinterest
Tumblr    Blog
WhatsApp    TikTok
Reddit    Snapchat
Facebook Messenger.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• • Information Only Profiles are as advertised to the public on the internet.
  • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
  • The Site provides public links to review sites that permit us to publish those links.
  • The Site provides private links to all other trademarked review sites about the business directly only through their account access.
  • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
  • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.
  • It is the responsibility of the user to check the credentials advertised by the business.
  • Notify Site Admin immediately where the business is advertising credentials they do not have or information is not current.
  • The company and the consumer entirely determine transactions with each other.
  • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
  • Seek legal advice for complex transactions.
  • Protect your interests as the removal of the business may occur at any time.
  • See all subscription types for businesses. 
  • See our YouTube Channel playlists.

There are some very basic reasons why a business will have an F-Rating with Better Business Bureau.

They are accredited with Better Business Bureau and they have not followed the accreditation agreement they have signed.

They are a business where a consumer has laid a complaint and the business has not responded to the complaint at least on two occasions.

Businesses may apply for account status.  See all Subscription Types

Not all businesses qualify for an account. Features and Benefits.

We look for businesses with credentials. Business Credentials

They are a business and are using the BBB logo and are not accredited with the Bureau.

Any or all of the above are not suitable for an account status with  Safe and Trusted Canada and the subscription is cancelled.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet. 
• As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly only through their account access.     
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.  
• Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.  
• It is the responsibility of the user to check the credentials advertised by the business.  
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other. 
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.  
• Seek legal advice for complex transactions.
• Protect your interests as the removal of the business may occur at any time. 
• See all subscription types for businesses. 
• See our YouTube Channel playlists.

A subcategory is any category within any primary category.

Our system allows up to 1 subcategory for an Information Only profile.

Accounts allow between 5 and 60 subcategories depending on the subscription type purchased by the business owner.

Businesses may apply for account status.  See all Subscription Types

Not all businesses qualify for an account. Features and Benefits.

We look for businesses with credentials. Business Credentials

The Basic Subscription allows five subcategories and is at no charge.

See our Updated Category List

See Current Canadian Listings. 

Please note that categories must be performed by the business and not contracted out to others.  What does this mean? See Link.

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled.  The business may also be archived.  See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• Information Only Profiles are as advertised to the public on the internet.
• The Site as a matter of policy does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
• The Site provides public links to review sites that permit us to publish those links.
• The Site provides private links to all other trademarked review sites about the business directly to the business only through their account access.
• Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines subscription level.
• Users can use the advanced features of the Credentials Search to determine the degree of reliability for each business.
• It is the responsibility of the user to check the credentials advertised by the business.
• Notify Site Admin immediately where the business is advertising credentials they do not have, or information is not current.
• The company and the consumer entirely determine transactions with each other.
• Safe and Trusted Canada does not mediate complaints, issues, or concerns.
• Seek legal advice for complex transactions.
• Protect your interests as removal of the business may occur at any time.

Companies with accounts have access to their measured views.  The measured views are secured in the business’s content management pages and are not displayed for public view.

Companies need to be part of the Internet. They require a process where everything about their business is in one place on the internet.  This should ideally be embedded as a link on their business website.

Businesses may apply for account status.  See all Subscription Types

Not all businesses qualify for an account. Features and Benefits.

We look for businesses with credentials. Business Credentials

The Site automatically reduces the subscription to an Information Only profile should the subscription be cancelled. The company may also be archived.
See When We Archive a Business.

PLEASE NOTE THAT WE PLACE THE FOLLOWING CONTENT INTO EVERY PROFILE

• • • c on the internet.
    • As a matter of policy, the Site does not recommend, accredit, suggest, promote, or validate any business. Consumers do that through reviews.
    • The Site provides public links to review sites that permit us to publish those links.
    • The Site provides private links to all other trademarked review sites about the business directly only through their account access.
    • Subscription types give business owners different advertising options, but the Site does not suggest that credibility determines the subscription level.
    • Users can use the Credentials Search’s advanced features to determine the degree of reliability for each business.
    • It is the responsibility of the user to check the credentials advertised by the business.
    • Notify Site Admin immediately where the business is advertising credentials they do not have or information is not current.
    • The company and the consumer entirely determine transactions with each other.
    • Safe and Trusted Canada does not mediate complaints, issues, or concerns.
    • Seek legal advice for complex transactions.
    • Protect your interests, as the removal of the business, may occur at any time.
    • See all subscription types for businesses. 
    • See our YouTube Channel playlists.